Traditional media can keep complaining about their obsolete assumptions, keep jamming their square pegs into a round hole, and keep chronically mischaracterizing their demise. But, “the truth is that the industry needs to better understand itself. It needs to better understand the disruption and the innovators dilemma that handcuff it. The only savior for the media industry is the media industry itself.” Here’s a great article about modern media and the new playbook:

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