The backlash was not only due to Uber’s announcement itself, but also the timing of it: they announced the suspension of surge pricing after the protests were scheduled to end. #DeleteUber claims that this timing compounds the “scab” perception, because it reinforces the accusation that Uber’s tactic was opportunistic profiteering veiled as flaccid altruism.

N.B. I have no horse in this race, but I have written a fair amount about Uber…