Followups: Uber, Lyft, and the Subscription Opportunity

Ditching Uber’s playbook: Scooters, tech, and traditional transportation

Lyft launches All-Access Pass subscription plan for $299 per month for 30 rides costing up to $15 each, for single-passenger trips and carpooling rides

Lyft simplifies its subscription service with the $20 per month “Lyft Pink” program, which entitles power-users to 15% discounts off all rides

Uber announces an hourly booking feature that lets people book trips for up to seven hours at a time, for $50 an hour

Uber introduces Ride Pass, a subscription service that gives riders flat fares at up to a 15% discount for $14.99 per month

Uber Pass subscription expanded to 200 cities across the US, after initially testing in 10

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